Capabilities
Every project and client is unique, but our objective is always the same. We craft intelligent, dynamic campaigns that deliver quality responses and targeted customers for the developers and projects we partner with.
We are not just a marketing agency or collection of sales agents. We are a strategic partner who comes alongside to support you achieving your objectives and delivery of your unique project goals.
At NPA Projects we’re committed to creating opportunities to deliver results.
We help identify the next development opportunity, define the key target audiences, and build out your pricing strategy based on matching data, technology and human insights built off decades of real estate development experience.
We build strong, insightful strategies to shape your project identity and bring your brand to life through form, colour and type. Through print, videography and photography we help create designs which highlight your project and achieve your objective.
Launch your projects and brand with confidence through our strategic marketing and sales development including social media management, promotions, campaigns and unique targeted events.
We plan, develop, and execute effective campaigns that meet your vision and deliver results. From prospect generation, effective lead usage, CRM management and reporting – our campaign process is one based on performance and return.
We bring end-to-end results backed experience to the off-the-plan sales process, with an experienced sales and contract administration team, we support customers through the journey through to settlement.
Our Experience
2003
REA GROUP (realestate.com.au)
Management of Developer Segment
Introducing developers to realestate.com.au
2010
NDS Creative
(Purchased by REA Group 2014)
White label creative agency & consultancy
Servicing 200 Developers Nationally
Creative Ad Agency Full Service Digital
2014
Blirt
Full service advertising agency
Strategy, brand, marketing & Salesforce
2015
Conversionist
Delivering property buyers through the sales and marketing funnels.
Leadbook
Social Media lead generation for new projects sales teams.
2018
NPA Projects
A full service project marketing and sales solution for small scale beachside residential projects.
2022
NPA Commercial
Project marketing and sales for modern warehouses and workspaces.
Who we've worked with
Our Team
Andrew Erwin
Managing Director
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Joshua Goulding
Business Director
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Melissa Schmorl
Sales & Marketing Projects Director
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Erin Lord
Head of Marketing
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Chris Campbell
Creative Director
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Sara Barnett
Sales Contract Manager
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Jason Good
Off The Plan Agent
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Christine Kleidon
Off The Plan Agent
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Anders Sutcliffe
Off The Plan Agent
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Tyla Nation
Sales Administrator
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Natalie Phillips
Executive Assistant
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Anji Wilson
Off-The-Plan Agent
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Ryan Hipwood
Commercial Specialist | Sales & Acquisitions
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Sam Watson
Acquisitions Manager
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Kerrianne Mackay
Account Coordinator
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Andrew Erwin
Managing Director
Andrew’s career to date has been solely focussed on delivering efficiency via digital marketing through to sales. An 18 year journey and thousands of project campaigns later the experience gathered includes fronting realestate.com.au’s Developer segment for Qld in the early 2000’s to delivering on campaign performance for real estate publishers and developers as a consultant.
Andrew continues solving sales problems through marketing solutions and has done so on behalf of ASX listed developers, integrated masterplan communities, international luxury residential apartments, medium density JV development partners and real estate publishers.
CloseJoshua Goulding
Business Director
Melissa Schmorl
Sales & Marketing Projects Director
With more than 15 years experience marketing property within South East Queensland for a range of developers including Lend Lease and Villa World, Melissa is the hard task master of the team, ensuring your sales and marketing campaign is delivered on time and within budget whilst giving your customer the best customer journey along the way.
CloseErin Lord
Head of Marketing
Erin is creative and results-orientated with 10+ years of management experience in strategic execution and delivery of marketing solutions to achieve revenue, customer acquisition and engagement goals.
CloseChris Campbell
Creative Director
Chris is an award-winning Creative Director with over 10 years experience in brand and graphic design, photography and technical production.
Having worked both in agency and inhouse marketing environments, his work is recognised across the globe, including creative and design work for Cook Islands Tourism, Virgin Australia, Bond University and many more. He has led and designed for creative teams across digital, print and live production projects including: writing and designing brand guidelines, crafting custom photography solutions, graphic design and project management.
His true passion is helping people through design solutions.
CloseSara Barnett
Sales Contract Manager
Sara has the eye for detail within our sales team. With more than six years’ experience in contract administration within the property industry including land sales, off-the-plan homes, townhomes and apartments, Sara runs a tight ship when it comes to contracts and property administration.
CloseJason Good
Off The Plan Agent
Jason has more than 30 years experience across the globe in business development. Negotiating sales is in Jason’s DNA and he’s passionate about delivering the best outcome for every client.
CloseChristine Kleidon
Off The Plan Agent
Christine’s passion for property and customer service make her the perfect leader of our Concierge team. With a background in the building industry, Christine helps our clients with any custom apartment variations and manages the customer journey process with our buyers.
CloseAnders Sutcliffe
Off The Plan Agent
Anders has 30 years sales experience across a vast array of industries from tv and music to safety footwear and now property. Anders prides himself on developing relationships and providing the best level of customer service to his buyers.
CloseTyla Nation
Sales Administrator
From a young age, Tyla has been surrounded by generations of property specialists from real estate agents to investors and builders so it was inevitable she would develop her own passion for property.
Now, with more than nine years’ experience up her sleeve, Tyla has built her own reputation as a dedicated and passionate Real Estate Administrator.
Tyla is driven by the desire to help people realise their own real estate goals and, in many ways, her success is intrinsically linked to the success of the clients. The enormity of buying, selling or renting your most valuable asset is not lost on Tyla which is why she prides herself on being a solutions-focused professional that the sales team and clients can always trust.
CloseNatalie Phillips
Executive Assistant
Natalie is the Executive Assistant to Joshua Goulding, Director whilst also managing the day to day running of the business’ finances. Natalie enables Joshua to focus on running a tight shift and driving the business forward. Her keen eye for detail and ability to take on responsibility makes her an asset in the team.
CloseAnji Wilson
Off-The-Plan Agent
With nearly 30 years serving her customers in various roles within the property and travel industry, Anji prides herself on building strong relationships with new clients as well as strengthening her existing. Anji has a warm presence and is passionate about getting the right outcomes for her clients. If she is not hard at work, she is enjoying her spare time latin dancing her way up and down the coast.
CloseRyan Hipwood
Commercial Specialist | Sales & Acquisitions
Whilst you might recognise Ryan from his professional surfing career, Ryan also has years of experience in both the building and property development industry and commercial real estate space. With a passion for property, Ryan leads the acquisition team of NPA Projects matching reputable developers with the best sites to produce quality developments we can be proud of for years to come.
CloseSam Watson
Acquisitions Manager
Sam has over a decade of experience in property development and town planning having previously operated as a principal and supervising town planner in local government and private enterprise whilst completing several personal property development projects during that time. Sam is a Gold Coast local and passionate about property development with a wide-ranging local network of industry professionals. Sam loves sports and the outdoors while spending quality time with his wife and two daughters on their property. Personal interactions and a friendly manner are what Sam’s all about and excellent project outcomes is what he strives for.
CloseKerrianne Mackay
Account Coordinator
Kerrianne is an experienced marketing strategist who specialises in project management, social media and content marketing. Detail orientated and results driven, she will not rest until solutions have been found.
CloseSee what we can do for you.